In addition to barriers, this strategy should identify key business drivers and enablers, and find ways to support business projects that demonstrate the business value of Web 2.0.
An online culture of online engagement with government already exists. Every e-mail to a call centre, import manifest and BAS statement is an online engagement within government. However, each of these interactions is bounded by a set of business rules that determine how that interaction will be handled. Building a set of business rules that accommodate all potential ‘real-time’ engagements is the real challenge.
The real question is what quality assurance must be maintained? ‘Web 1.0′ technology already provides publishing workflow tools to ensure that information published on .gov.au sites can be trusted. Reducing those check points may reduce the authoritative quality of published information.
The rate of adoption will depend largely on the rate at which Web 2.0 business practices mature and can be incorporated into mainstream business processes. The lead time for external e-mail to be adopted as a mainstream business practice was 2-5 years.